Cookie Policy
Cookie Policy
Last updated: 22 June 2026
This Cookie Policy explains how Adventure Gear Australia Pty Ltd (ABN 44 668 470 700) (“we”, “us”, “our”) uses cookies and similar tracking technologies when you visit adventuregearstore.com.au.
By continuing to use our website, you consent to our use of cookies as described in this policy. You may withdraw your consent at any time by adjusting your browser settings or using the opt-out links provided below.
What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They help websites remember your preferences, understand how you use the site, and show you relevant advertising.
Types of Cookies We Use
1. Strictly Necessary Cookies
These cookies are essential for the website to function. They cannot be disabled. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or completing a purchase (e.g. keeping items in your cart).
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _shopify_y | Shopify | Analytics — anonymous visitor identifier | 1 year |
| _shopify_s | Shopify | Session tracking for the current browsing session | Session |
| _shopify_fs | Shopify | First session tracking | 1 year |
| cart | Shopify | Shopping cart contents | 2 weeks |
| secure_customer_sig | Shopify | Customer login status | 20 years |
2. Analytics Cookies
These cookies help us understand how visitors interact with our website. All information is aggregated and anonymous. We use this data to improve our site’s performance and content.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics | Distinguishes unique users and tracks page views | 2 years |
| _gid | Google Analytics | Distinguishes users (24-hour window) | 24 hours |
| _gat | Google Analytics | Throttles request rate | 1 minute |
To opt out of Google Analytics tracking, you can install the Google Analytics Opt-out Browser Add-on.
3. Marketing and Remarketing Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of our campaigns. They are usually placed by advertising networks with our permission.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook/Instagram) | Identifies browsers for advertising and site analytics | 3 months |
| fr | Meta (Facebook/Instagram) | Delivers, measures, and improves relevance of ads | 3 months |
| IDE | Google (DoubleClick) | Remarketing — shows relevant ads across the web | 1 year |
To opt out of interest-based advertising:
- Google: adssettings.google.com
- Meta (Facebook/Instagram): Ad preferences in your Facebook account settings, or via youronlinechoices.com.au
- Network Advertising Initiative: optout.networkadvertising.org
4. Functional Cookies
These cookies enable enhanced functionality and personalisation, such as remembering your preferences (e.g. region, currency) and enabling live chat or embedded video.
Managing Cookies in Your Browser
You can set your browser to refuse all or some cookies, or to alert you when cookies are set. If you disable or refuse cookies, please note that some parts of this website may not function properly. Instructions for the most common browsers:
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. Any changes will be posted on this page with an updated date. We encourage you to check this page periodically.
Contact Us
If you have any questions about our use of cookies, please contact us:
Adventure Gear Australia Pty Ltd
11B/365 Shepherds Hill Road, Blackwood SA 5051
Email: letschat@adventuregearstore.com.au
ABN: 44 668 470 700
This policy should be read alongside our Privacy Policy, which provides further detail on how we handle personal information in accordance with the Privacy Act 1988 (Cth).